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6 hot digital trends transforming the fashion industry

<div class="featured" style="margin: 0px 0px 20px; padding: 0px; position: relative; height: 245px; width: 520px; color: #919191; font-family: 'Segoe UI', 'Proxima Nova', 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: 13px; line-height: 22px; background-color: #ffffff;"><div class="box clearfix" style="margin: 0px 0px 0px 1px; padding: 25px 17px; position: absolute; z-index: 2; left: 0px; bottom: 25px; width: 455px; background-color: rgba(0, 0, 0, 0.5625);"><h1 style="margin: 0px 0px 8px; padding: 0px; font-size: 28px; font-weight: normal; color: #ffffff; line-height: 1em; letter-spacing: -1px; text-shadow: black 1px 0px 2px;"><a href="http://thenextweb.com/insider/2012/06/30/6-hot-digital-trends-transforming-the-fashion-industry/" style="text-decoration: none; color: #ffffff;">6 hot digital trends transforming the fashion industry</a></h1><p style="margin: 0px; padding: 0px; font-size: 11px; line-height: 1.8em; color: #ff4900; text-transform: uppercase; letter-spacing: 2px;">30TH JUNE 2012 <span class="by" style="font-style: italic; color: #ffffff; text-transform: none; letter-spacing: 0px; font-family: Georgia, serif;">by</span> <a href="http://thenextweb.com/author/amaliaagathou/" rel="author" style="text-decoration: none; color: #ff4900; border: 0px; background-image: none; background-position: initial initial; background-repeat: initial initial;" title="Posts by Amalia Agathou">AMALIA AGATHOU</a></p></div><img alt="runway" height="245" src="http://cdn.thenextweb.com/wp-content/blogs.dir/1/files/2012/06/runway-520x245.jpg" title="runway" width="520" /></div><div><p>Fashion was very slow to adapt to our new hyper-connected reality, but has in a very short time managed not only to catch up but also innovate in the ways tech can be used to give an time-tested but fast-paced industry a lift. In the words of Heidi Klum, in fashion, much like in tech, “One day you are in and the next you are out”, so lets take a look at some of the hottest trends right now:</p><h3>1. The reinvention of runway shows</h3><p>Fashion shows were always at the heart of fashion and part of why fashion was so reluctant to give in to social media, as the high level of competitiveness between designers and maybe a touch of diva attitude demanded top secrecy surrounding the shows.</p><p>Backstage: Now designers welcome the “intrusion” backstage and are the first to tweet out first looks. Oscar de la Renta crowdsourced runway coverage for his Spring 2012 collection live on his Tumblr and live-pinned his Bridal show on Pinterest. Burberry, a brand that has become the leading example when it comes to digital and fashion, hired photographer Mike Kus to present its Instagram followers with a real-time photo feed during its September London runway shows, while it tweeted animated GIFs of backstage scenes and first looks.</p><p>Front row: The front row has also transformed: among the editors and celebs, bloggers have secured their seats and now “common” influencers from the land of Social Media, like the winner of the Rebecca Minkoff Runway Design Challenge on Polyvore, start reserving their seats as well. We’ve seen influence on social media become the golden ticket into exclusive fashion events, and a FNO party in Floridaby Bal Harbour Shops, where the doors opened only for people with a Klout score above 40.</p><p>The show: The direction of shows has also changed and adopted a more cinematic approach. In the latest season of Tyra Banks’ America’s Next Top Model runway show, the two finalists took part in a fantasmagoric show for Forever 21 where the models interacted with projections. Always ahead of his time, back in 2006 Alexander McQueen used a hologram version of Kate Moss that modeled a dramatic organza gown, seemingly appearing out of the air inside an empty glass pyramid. Last year Burberry revisited this trend and used a mix of real models and holograms to present its collections on the occasion of its Beijing store opening. German designer Stefan Eckert has collaborated with motion graphics designer Tim Joeckel for his latest fashion show to present his clothes exclusively on a virtual model in the world’s first 3D hologram fashion show.</p><p>Almost all of the shows nowadays are broadcast live, often in 3D ( Burberry, Hugo Boss, Castelbajac) but how long before you have holograms modeling the latest collections right in your living room or in selected locations all over the globe? This way the runway show will become more open but also a more intimate experiences where consumers can revisit a look, watch it walk down the runway again, and examine it in detail with a 360-view.</p><p><img alt="Screen shot 2012 06 27 at 4.43.27 PM 6 hot digital trends transforming the fashion industry" height="260" src="http://cdn.thenextweb.com/wp-content/blogs.dir/1/files/2012/06/Screen-shot-2012-06-27-at-4.43.27-PM.png" title="Screen shot 2012 06 27 at 4.43.27 PM photo" width="520" /></p><p>Shop straight from the runway: Opening up the runway shows to the public has affected the system of buying, as well as the cycle of production.  Burberry allowed attendees of the London Fashion Week runway show special events streaming at global Burberry boutiques in spring/summer 2011 to order items right off the runway through an iPad application and get them much earlier before the same items are scheduled to arrive in the shops.</p><p>Pre-ordering from the catwalk, as well as analysing the looks that got the most positive buzz online, is an excellent way for both designers and buyers to get a sense of which might be the strongest looks from the show. In this way tech is helping fashion revitalize a very old trend – trunk shows and private views for VICs ( Very Important Customers) – on a much greater scale. Moda Operandi (which stocks many high-end designers like Alexander Wang and Marc Jacobs) offers online trunk shows, as well as from-the-catwalk ordering.</p><p>Members-only e-commerce subscription site StyleMint.com recently hosted a live shopping event on its Facebook page that enabled shoppers to purchase apparel at discounted prices, while also interacting with the brand. By adding social elements (styling tips customized to your shopping profile) and virtual shopping assistance, brands could take personalised couture to a new level.</p><h3>2. Crowdsourcing and curation</h3><p>There’s been a lot of talk – and action – around crowdsourcing and curation. Brands have used crowdsourcing to generate buzz on social media but also to spark an emotional connection with their customers and curation to leverage influencers’ networks and create shopping experiences that merge editorial content with retail.</p><p>Crowdsourcing: Threadless was one of the first e-tailers to let the crowd in on their creative process by letting them vote on their favourite t-shirt designs to go into production. Many fashion brands have tapped into the power of creative platforms, like Polyvore, which leverages its active community for crowdsourcing contests. Moxsie was of the first brands that put customers in the role of the buyer, with its regular scheduled Buyer Chats on Twitter and Modcloth did the same on Facebook, taking things a step further by producing a whole collection based on user-generated designs.</p><p><img alt="Screen shot 2012 06 09 at 5.35.12 PM 6 hot digital trends transforming the fashion industry" height="293" src="http://cdn.thenextweb.com/wp-content/blogs.dir/1/files/2012/06/Screen-shot-2012-06-09-at-5.35.12-PM.png" title="Screen shot 2012 06 09 at 5.35.12 PM photo" width="520" /></p><p>Producing crowdsourced products helps brands generate buzz online, build a deeper connection with their customers and gain valuable insights on consumers’ preferences. On the other hand, consumers may know what they want today but they don’t always know what they want tomorrow and for this reason brands use crowdsourcing in a smaller scale so that they can handle short cycle production.</p><p>Curated commerce: A growing number of fashion sites at the affordable end of the market work with influential bloggers, stylists and celebrities to sell products via e-shops with an editorial feel. London-based Stylistpick, offers consumers a “personalized showroom” full of products selected by well-known stylists. #MyMix for eBay in the UK and Germany is curated by The eBay Style Collective a group of fashion bloggers, stylists and eBay fanatics. Yoox often features a section with picks by celebs like the most recent Orlando Bloom: His choice for her. ASOS finder is curated by its own community.</p><p>Sites that used mechanism for personalized curation, like Google’s Boutiques.com, haven’t caught on so far, partly because in order for a successful recommendation system to work effectively it needs significant volumes of user data, and shopping preferences in fashion change extremely quickly. Maybe a hybrid shopping site that uses recommendation engines along with shopping assistance by professional stylists is the next step.</p><h3>3. Mixing online and offline</h3><p>Consumers expect to have the same personal experience when they shop online as with brick and mortar stores and they expect the same convenience and speed in-store at the same levels as they enjoy online. According to research, customers value technology that makes shopping easier, with 63% of the respondents interested in using services like handheld scanners and 45% in-store kiosks.</p><p><img alt="Screen shot 2012 06 09 at 5.56.22 PM 6 hot digital trends transforming the fashion industry" height="312" src="http://cdn.thenextweb.com/wp-content/blogs.dir/1/files/2012/06/Screen-shot-2012-06-09-at-5.56.22-PM.png" title="Screen shot 2012 06 09 at 5.56.22 PM photo" width="520" /></p><p>Interactive dressing rooms and mirrors: Dressing rooms enhanced with augmented reality and social media features could transform the shopping experience altogether. Shoppers this way could easily try on different looks and get feedback from friends in real time.</p><p>Fitting Reality, which pitched only a few days ago at Bizspark Europe, builds virtual fitting rooms with Microsoft Kinect technology. Irish start-up Von Bismark, uses the Kinect camera and Intel’s AIM Suite facial recognition software to turn a digital display into an interactive mirror, where users can touch and move around physical goods. Major cosmetics brands, like L’Oreal, Maybelline and Shiseido have already started testing special kiosks (mostly in the Asian market) that enable shoppers to virtually try on makeup by simply taking a picture. The “mirror” takes into consideration skin tone, facial features and product colour to make recommendations and allows the consumer to share a virtual makeover image with friends online.</p><p>In-store use of iPads & Mobile: Mobile devices used by sales associates are also perfect for data collection in addition to providing instant access to product data. Of course, something like this would presuppose the constant education of sales people in these tools.</p><p>Tory Burch is using mobile in-store enabling sales associates to log onto the site with personalized log-ins on their iPads, so all activity can be linked to that employee and store.</p><p>In China, Burberry stores, with interactive touch screens the size of mirrors and sales staff armed with iPads, let customers mix, match and customize beyond the inventory available onsite. At Guess, iPads in-store enable shoppers and store associates to browse various styles via the LookBook functionality, select products for immediate purchase and order online. At selected Nordstrom locations, sales associates on hand with pre-loaded iPads can help customers order made-to-measure suits. Associates take and record measurements, and collaborate with customers on cut, fabric and design details.</p><p>Interactive store windows: Store windows could not only become impressive shows, but also go beyond gimmicks and become a personalized “front page” of the store. Immersive Labs, which has focused so far on advertising and Kinect, could easily apply its tech to store windows and apart from extending a personal invite to the customer to walk in a store, provide the brand with valuable insight on customer’s response to its window and the products showcased.</p><p>We’ve seen the tech applied to art installations like in the case of Nordstrom in downtown Seattle, where passers-by could draw with light on the back wall, andRepetto that with motion tracking enabled people to interact with its store window in Paris and zap through several ballet videos made by Marcel. Luxury diamond brandDe Beers brought its window displays to life at its London Old Bond Street and New York Fifth Avenue flagship stores by projecting a specially created 3D film byHolition on customized Alioscopy screens that don’t require 3D glasses.</p><p>A more practical application is  Adidas Virtual Footwear Wall, which allows shoppers to explore shoe collections in 3D, examine details in close-up and see the designs from different angles. The wall also provides relevant content with each shoe in form of text or video.</p><p>Interacting with products: A customer can easily interact with products online, share them on social media to get feedback from friends, research for styling tips, save them on their wish list to buy later, etc. What happens in-store? I remember back in the days fashion bloggers would often get into arguments with sales persons for their “no photos in-store” policy, well safe to say this is water under the bridge today. By simply providing WiFi, QR codes or AR technology, brands can enable shoppers to interact with clothes as much as online, if not more.</p><p>In Brazil, retailer C&A has launched FashionLike, which works like this: whenever sometime ‘Likes’ a clothing item online at C&A Brasil‘s site, it is tallied on a screen embedded on clothes hangers in store. Macy’s Backstage Pass provides customers with celebrity tips via QR codes on tags.</p><h3>4. Shop from anywhere</h3><p><img alt="Screen shot 2012 06 09 at 6.35.15 PM 6 hot digital trends transforming the fashion industry" height="250" src="http://cdn.thenextweb.com/wp-content/blogs.dir/1/files/2012/06/Screen-shot-2012-06-09-at-6.35.15-PM.png" title="Screen shot 2012 06 09 at 6.35.15 PM photo" width="520" /></p><p>The Internet, well at least since the dial-up era, has made us all the more impatient, especially when it comes to immediate access to information. Customers see something they like and they want to get it right away. A few clicks later they may have already picked something else equally shiny and easy to access. I bet you’ve heard a lot fashionistas wishing for a ‘Shazam for fashion’, and although this is not a reality (…yet!) brands have made efforts to make their clothes easily ‘shoppable’ wherever you see them online. From fashion magazines online and offline, to ads, like Burberry’s latest interactive campaign for its autumn-winter collection, to social sites like Polyvore, Fancy, Pinterest, Pinshoppr , Lyst and Svvply</p><h3>5. Tablets and mobile</h3><p>Mobile seems to work best for shopping with intent, while tablets seem better suited for more relaxed shopping. According to a survey conducted by Nielsen in Q1 2012, the vast majority (79%) of US smartphone and tablet owners have used their mobile devices for shopping-related activities.  Smartphones are used more often than tablets for activities on-the-go: “Locating a store” (73% vs. 42% for tablets ), “using a shopping list while shopping” (42% vs. 16% for tablets) or “redeeming a mobile coupon” (36% vs. 11% for tablet owners).</p><p>However, tablet owners are much more likely to use their device for online shopping: 42 percent of tablet owners have “used their device to purchase an item,” compared to just 29 percent of smartphone owners. eBay reached a record $5 billion in mobile purchases (from smartphones and tablets) in 2011 and predicts this number will climb to $8 billion by the end of this year. For Guess, mobile makes up 15% of online revenue. At flash site Rue La La, m-commerce is 18% of businessduring the week and 30% on weekends.</p><p>Seeing high conversion rates from mobile, brands are happy to invest further, offering mobile-exclusive offers to consumers, merging mobile shopping with the in-store experience, broadening mobile and tablet capabilities beyond Apple products, shoppable mobile ads ( ex. Kate Spade, Victoria’s Secret ) and adding social elements to mobile shopping.</p><p>Who does it best? Sephora is at the top spot in L2’s first Prestige 100: Mobile IQ Index having a mobile site that is m-commerce compatible, an iPhone app that integrates with an in-store retail experience and a highly engaging iPad app that allows consumers to follow how-to videos that teach them how to apply various products. Nordstrom, Macy’s, Net-a-porter and Bloomingdale’s took the remaining four of the top five spots.</p><p><iframe width="519" height="292" src="http://player.vimeo.com/video/34859216" frameborder="0"></iframe></p><h3>6. Video</h3><p>In numbers recently released by comScore, Internet users watched nearly 37 billion online videos in the month of April, in the US alone and watched 9.5 billion video ads. Though the fashion industry has so far invested mostly in the production of expensive artistic films and cheaper “behind-the-scenes” footage, it hasn’t managed to cash in this trend yet. Fashion films being produced, although looking good visually, haven’t managed to connect with the viewers via storytelling. If you check out the YouTube channels of most top fashion brands you will see most films earn much less than 100,000 views.</p><p>Social Video Networks: Brands are starting their invasion of Instagram-like video apps like SocialCam and Viddy. DVF is using Viddy to show backstage clips from fashion events and share personal videos starring Diane herself and her everyday work life.</p><p>Shoppable Videos: Montreal-based designer ecommerce site Ssense collaborated with Australian female rapper Iggy Azalea to create a shoppable music video. Popdust, a music news site, created a video featuring Amy Heidemann and Nick Noonan, the excessively chirpy pop duo known as Karmin, trying on a variety of clothes that can be shopped right from the site with Karmin getting a cut of the sales. This could inspire not only shoppable music videos but also how-to videos with styling tips offering instant shopping access.</p><p>Interactive TV: One in four (25%) people will regularly use interactive TV to shop by the end of 2014, according to new research by eBay UK. The study comes soon after WorldPay‘s Global Online Shopper Report, 21% of global shoppers already own a next generation interactive TV, and 24% of those who own connected TVs have already bought goods and services using them.</p><p><img alt="Screen shot 2012 06 09 at 7.09.56 PM 6 hot digital trends transforming the fashion industry" height="292" src="http://cdn.thenextweb.com/wp-content/blogs.dir/1/files/2012/06/Screen-shot-2012-06-09-at-7.09.56-PM.png" title="Screen shot 2012 06 09 at 7.09.56 PM photo" width="520" /></p><p>The huge success of Fashion Star on NBC showed the huge potential of shopping through TV. On the fashion reality show, contestants compete with each other to create the best clothes and have them purchased by a buyer from one of three stores: Macy’s, Saks Fifth Avenue, and H&M. The designs presented and bought by the stores would go on sale right after each show online and in stores. The show not only generated global buzz and is set to be broadcast in more than 75 countries, it has also set record sales for the stores involved, with the winning looksselling out in only a few hours.</p><p>The fashion industry has the money and creative talent to not only keep up with the tech industry but also push it and offer a vision for new ways to encompass tech in our day-to-day lives.</p><p>This post was inspired by my talk during the latest Bitspiration conference in Poland, you can find the slides on this topic below:</p><div id="__ss_13344512"><p>Digital trends for fashion<iframe width="425" height="355" src="http://www.slideshare.net/slideshow/embed_code/13344512" frameborder="0"></iframe></p><div>View more presentations from Amalia Agathou<a href="http://www.slideshare.net/amalucky" target="_blank"></a></div></div></div>

6 hot digital trends transforming the fashion industry

6 hot digital trends transforming the fashion industry 30TH JUNE 2012 by AMALIA AGATHOU Fashion was very slow to adapt to our new hyper-c...

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<div id="superlist_1646474_401582" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">1.</span> Biker Stryker</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Biker Stryker" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web03/2012/6/29/12/enhanced-buzz-22014-1340986976-21.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401554" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">2.</span> DJ Peace</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="DJ Peace" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web03/2012/6/29/12/enhanced-buzz-21946-1340986650-26.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401593" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">3.</span> DJ Caesar</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="DJ Caesar" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web03/2012/6/29/12/enhanced-buzz-21969-1340987108-13.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401585" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">4.</span> Boxer Rocky</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Boxer Rocky" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web05/2012/6/29/12/enhanced-buzz-919-1340987002-22.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401661" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">5.</span> Hunter Buck</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Hunter Buck" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web03/2012/6/29/12/enhanced-buzz-31927-1340987757-8.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401576" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">6.</span> Biker JD</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Biker JD" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web03/2012/6/29/12/enhanced-buzz-22014-1340986864-16.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401591" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">7.</span> Combat Sam</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Combat Sam" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/terminal05/2012/6/29/12/enhanced-buzz-17092-1340987044-8.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401592" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">8.</span> Combat Stryker</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Combat Stryker" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web04/2012/6/29/12/enhanced-buzz-20421-1340987065-3.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401634" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">9.</span> DJ Jahman</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="DJ Jahman" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web04/2012/6/29/12/enhanced-buzz-22622-1340987658-4.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401646" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">10.</span> Graffiti Saber</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Graffiti Saber" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web04/2012/6/29/12/enhanced-buzz-22587-1340987698-3.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401668" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">11.</span> Navy SEAL</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Navy SEAL" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/terminal05/2012/6/29/12/enhanced-buzz-19513-1340987807-7.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401674" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">12.</span> Smokin Jahman</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Smokin Jahman" class="bf_dom" height="557" src="http://s3-ec.buzzfed.com/static/enhanced/terminal05/2012/6/29/12/enhanced-buzz-19436-1340987849-4.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401685" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">13.</span> DJ Sarge</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="DJ Sarge" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/terminal05/2012/6/29/12/enhanced-buzz-19498-1340987955-8.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401689" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">14.</span> Rocker Cooper</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Rocker Cooper" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/terminal05/2012/6/29/12/enhanced-buzz-19516-1340987980-5.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401800" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">15.</span> Duck Hunter</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Duck Hunter" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/terminal05/2012/6/29/13/enhanced-buzz-19487-1340989395-27.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401728" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">16.</span> Big Cock Head</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Big Cock Head" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web05/2012/6/29/12/enhanced-buzz-5673-1340988493-7.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401697" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">17.</span> Guard Panzer</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Guard Panzer" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web03/2012/6/29/12/enhanced-buzz-31969-1340988031-9.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401707" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">18.</span> Nas T-Rex</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Nas T-Rex" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web05/2012/6/29/12/enhanced-buzz-5634-1340988149-12.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401716" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">19.</span> Punky!</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Punky!" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web05/2012/6/29/12/enhanced-buzz-5683-1340988287-12.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401726" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">20.</span> Backpack Kitty</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Backpack Kitty" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web04/2012/6/29/12/enhanced-buzz-22669-1340988456-7.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401735" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">21.</span> Come & Get It</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Come &amp; Get It" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web03/2012/6/29/12/enhanced-buzz-31927-1340988528-15.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401743" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">22.</span> Rastafurrian Kitten</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Rastafurrian Kitten" class="bf_dom" height="557" src="http://s3-ec.buzzfed.com/static/enhanced/terminal05/2012/6/29/12/enhanced-buzz-19513-1340988620-20.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401747" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">23.</span> T-Rex Tearing</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="T-Rex Tearing" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web04/2012/6/29/12/enhanced-buzz-22678-1340988662-20.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401812" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">24.</span> Golden Feather</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="Golden Feather" class="bf_dom" height="546" src="http://s3-ec.buzzfed.com/static/enhanced/web03/2012/6/29/13/enhanced-buzz-31966-1340989485-14.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="625" /></div><div class="sub_buzz_source_via buzz_attribution" style="margin: 0px; padding: 0px 0px 2px; border: 0px; outline: 0px; font-size: 11px; background-color: transparent; color: #777777; float: right; background-position: initial initial; background-repeat: initial initial;">Source: <span style="background-color: transparent;">shop.themountain.me</span></div></div><div id="superlist_1646474_401822" class="buzz_superlist_item buzz_superlist_item_image" style="margin: 0px 0px 0px -30px; padding: 15px 0px 15px 30px; border: 0px; outline: 0px; font-size: 12px; background-color: #ffffff; position: relative; color: #111111; font-family: Arial, Helvetica, sans-serif;"><h1 style="margin: 0px; padding: 0px 0px 8px; border: 0px; outline: 0px; font-size: 24px; background-color: transparent; line-height: 32px; font-family: Georgia, Times, serif; font-weight: normal; color: #121212;"><span class="buzz_superlist_number_inline" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent; display: inline;">25.</span> My personal favorite (SOLD OUT!!!)</h1><div class="sub_buzz_content" style="margin: 0px; padding: 0px 0px 10px; border: 0px; outline: 0px; background-color: transparent;"><img alt="My personal favorite (SOLD OUT!!!)" class="bf_dom" height="750" src="http://s3-ec.buzzfed.com/static/enhanced/web03/2012/6/29/13/enhanced-buzz-31857-1340989651-8.jpg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; background-color: transparent;" width="394" /></div></div>

Please shed whatever lowly vestments you're currently using to hide your disgusting body, and slip into one of these pre-shrunk cotton miracles.

1. Biker Stryker Source: shop.themountain.me 2. DJ Peace Source: shop.themountain.me 3. DJ Caesar Source: shop.themountain.me 4. Boxe...

Craft Beer Bottle Tumbler

Craft beer bottle labels and their graphics can be as creative and diverse as the brews themselves and in my case, having a boyfriend who ca...

Animal-human hybrid stickers invading Parisian streets

<p><br /><img alt="Suriani-16.jpg" class="center" height="465" src="http://www.coolhunting.com/2012/06/Suriani-16-thumb-620x465-42436.jpg" style="margin: 4px auto; padding: 0px; border: 0px; font-size: 12px; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; vertical-align: baseline; text-align: center; display: block; color: #222222; line-height: 18px; background-color: #ffffff;" width="620" /></p><p style="margin: 0px 0px 1.5em; padding: 0px; border: 0px; font-size: 13px; font-family: Georgia, 'Times New Roman', Times, serif; vertical-align: baseline; line-height: 20px; color: #444444; background-color: #ffffff;">While marketing and mainstream communications campaigns have derived branding inspiration in the comic-like cartoon style of street art, and the values attached to its culture—freedom, community, transgression—the paradox still exists to see it framed and sold through traditional art channels.</p><p><img alt="Suriani-1.jpg" class="center" height="465" src="http://www.coolhunting.com/2012/06/Suriani-1-thumb-620x465-42408.jpg" style="margin: 4px auto; padding: 0px; border: 0px; font-size: 12px; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; vertical-align: baseline; text-align: center; display: block; color: #222222; line-height: 18px; background-color: #ffffff;" width="620" /></p><p style="margin: 0px 0px 1.5em; padding: 0px; border: 0px; font-size: 13px; font-family: Georgia, 'Times New Roman', Times, serif; vertical-align: baseline; line-height: 20px; color: #444444; background-color: #ffffff;">We caught up with street artist Rafael Suriani at his recent show, "Collages Urbains", at <a href="http://www.lecabinetdamateur.com/" style="margin: 0px; padding: 0px; border: 0px; font-weight: bold; font-style: inherit; font-family: inherit; vertical-align: baseline; color: #020202;" target="_blank">Cabinet d'amateur</a> gallery in Paris, where he told us more about street art and his relationship with the medium.</p><p><img alt="Suriani-4.jpg" class="center" height="465" src="http://www.coolhunting.com/2012/06/Suriani-4-thumb-620x465-42410.jpg" style="margin: 4px auto; padding: 0px; border: 0px; font-size: 12px; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; vertical-align: baseline; text-align: center; display: block; color: #222222; line-height: 18px; background-color: #ffffff;" width="620" /></p><p style="margin: 0px 0px 1.5em; padding: 0px; border: 0px; font-size: 13px; font-family: Georgia, 'Times New Roman', Times, serif; vertical-align: baseline; line-height: 20px; color: #444444; background-color: #ffffff;">Suriani's mark features animals, surviving and thriving in the streets for its powerful and highly recognizable aesthetic. In his half-human-half-animal figures, the animal faces act as liberating masks, allowing the artist to express social criticism in an elegant way. The vibrant, seemingly playful creatures refrain from getting too serious and maintain a suggestive tone that avoids the obvious.</p><div class="center" style="margin: 0px; padding: 0px; border: 0px; font-size: 12px; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; vertical-align: baseline; clear: both; overflow: hidden; text-align: center; color: #222222; line-height: 18px; background-color: #ffffff;"><img alt="Suriani-8.jpg" height="434" src="http://www.coolhunting.com/2012/06/Suriani-8-thumb-325x434-42412.jpg" style="margin: 12px 0px; padding: 0px; border: 0px; font-style: inherit; font-family: inherit; vertical-align: baseline; float: none;" width="325" /> <img alt="Suriani-3.jpg" height="434" src="http://www.coolhunting.com/2012/06/Suriani-3-thumb-289x434-42414.jpg" style="margin: 12px 0px; padding: 0px; border: 0px; font-style: inherit; font-family: inherit; vertical-align: baseline; float: none;" width="289" /></div><p style="margin: 0px 0px 1.5em; padding: 0px; border: 0px; font-size: 13px; font-family: Georgia, 'Times New Roman', Times, serif; vertical-align: baseline; line-height: 20px; color: #444444; background-color: #ffffff;">The stickers are the result of a double-binding process that first assembles man and animal, then adheres the resulting figure to the wall. In the past, Suriani has drawn from his Latin-American heritage, playing with shamanic mythology figures such as toucan or jaguar. In his recent series, on the other hand, he is more interested in urban domestic animals such as cats and dogs—according to the artist, the convention that they tend to resemble their owners offers a metaphoric way to talk about us people. Recently Suriani made a series of French "Bulldogs" as a special dedication on London walls, using this breed to cartoon and make fun of some French characteristics. Each dog expresses a different state of mind—humor, spirituality, criticism or beauty.</p><div class="center" style="margin: 0px; padding: 0px; border: 0px; font-size: 12px; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; vertical-align: baseline; clear: both; overflow: hidden; text-align: center; color: #222222; line-height: 18px; background-color: #ffffff;"><img alt="Suriani-9.jpg" height="284" src="http://www.coolhunting.com/2012/06/Suriani-9-thumb-427x284-42416.jpg" style="margin: 12px 0px; padding: 0px; border: 0px; font-style: inherit; font-family: inherit; vertical-align: baseline; float: none;" width="427" /> <img alt="Suriani-10.jpg" height="284" src="http://www.coolhunting.com/2012/06/Suriani-10-thumb-188x284-42418.jpg" style="margin: 12px 0px; padding: 0px; border: 0px; font-style: inherit; font-family: inherit; vertical-align: baseline; float: none;" width="188" /></div><p style="margin: 0px 0px 1.5em; padding: 0px; border: 0px; font-size: 13px; font-family: Georgia, 'Times New Roman', Times, serif; vertical-align: baseline; line-height: 20px; color: #444444; background-color: #ffffff;">Suriani uses the rare technique of hand-painting every poster he sticks on the streets. Making each sticker is the result of a process involving selecting photos from the Internet, cutting them in Photoshop, then screening and painting before cutting the final product. Such repetition lies at the heart of street art practice, which is often based on plastering as many spots as possible, invasion-style.</p><p><img alt="Suriani-17.jpg" class="center" height="465" src="http://www.coolhunting.com/2012/06/Suriani-17-thumb-620x465-42438.jpg" style="margin: 4px auto; padding: 0px; border: 0px; font-size: 12px; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; vertical-align: baseline; text-align: center; display: block; color: #222222; line-height: 18px; background-color: #ffffff;" width="620" /></p><p style="margin: 0px 0px 1.5em; padding: 0px; border: 0px; font-size: 13px; font-family: Georgia, 'Times New Roman', Times, serif; vertical-align: baseline; line-height: 20px; color: #444444; background-color: #ffffff;">When considering the ephemeral fate of the piece of work destined for degradation of the elements, police destruction or theft from passers-by, the time and effort for such little reward seems remarkable. Suriani explains, however, that the fleeting nature of his work is freeing and allows him to be audacious with both subject and technique. To him, because there is no pressure or constraint, that achievement is rarely a failure.</p><p><img alt="Suriani-11.jpg" class="center" height="465" src="http://www.coolhunting.com/2012/06/Suriani-11-thumb-620x465-42420.jpg" style="margin: 4px auto; padding: 0px; border: 0px; font-size: 12px; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; vertical-align: baseline; text-align: center; display: block; color: #222222; line-height: 18px; background-color: #ffffff;" width="620" /></p><p style="margin: 0px 0px 1.5em; padding: 0px; border: 0px; font-size: 13px; font-family: Georgia, 'Times New Roman', Times, serif; vertical-align: baseline; line-height: 20px; color: #444444; background-color: #ffffff;">In the end, the piece of art is not the only sticker by itself, it is the sticker in its context, seen as a whole on the wall with the daylight shining on it, the motorbikes parked against it or the branch of a tree creeping across. Rarely is the work's time spent on the wall its only life, after all, with the rise of dedicated photographers immortalizing the scenes for the Internet.</p><p><img alt="Suriani-7.jpg" class="center" height="465" src="http://www.coolhunting.com/2012/06/Suriani-7-thumb-620x465-42422.jpg" style="margin: 4px auto; padding: 0px; border: 0px; font-size: 12px; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; vertical-align: baseline; text-align: center; display: block; color: #222222; line-height: 18px; background-color: #ffffff;" width="620" /></p><p style="margin: 0px 0px 1.5em; padding: 0px; border: 0px; font-size: 13px; font-family: Georgia, 'Times New Roman', Times, serif; vertical-align: baseline; line-height: 20px; color: #444444; background-color: #ffffff;">Suriani claims his intention to step into the city's landscape by bringing much-needed beauty comes with a positive message. Rather than being aggressive or controversial, Suriani takes pleasure in having people on the street enjoy his figures. His work is bound to the city—physically, geographically and socially—compelling the public to refresh their view of their surroundings and drawing their eyes to the places that typically go unnoticed. As an architect, Suriani has found a way to unveil the city and change people's perception of the scenes they see everyday without truly seeing them. The choice of venue is very important, based on aesthetic consideration with attention to the context and surroundings like the location.</p>

Animal-human hybrid stickers invading Parisian streets

While marketing and mainstream communications campaigns have derived branding inspiration in the comic-like cartoon style of street art, and...

EURO 2012 POSTERS BY DAVID WATSON

<p style="font-family: Helvetica, 'Helvetica Neue', Arial, sans-serif; font-size: 12px; text-align: left;"><img alt="Euro 2012 Posters by David Watson" class="alignnone size-full wp-image-108862" height="745" src="http://0.design-milk.com/images/2012/06/Euro-2012-2.jpg" style="padding: 0px; max-width: 100%;" title="Euro 2012 Posters by David Watson" width="500" /></p><p style="font-family: Helvetica, 'Helvetica Neue', Arial, sans-serif; font-size: 12px; text-align: left;">Euro 2012 recently began and, for those of you who don’t know, it’s the European football championship. European football is what we Americans call soccer, and it has slowly gained steam over the years, although still not as popular as American football…  Whether you’re into the championship or not (or even sports in general), you’ll probably love these simple, modern posters <a href="http://eurotwentytwelve.tumblr.com/" style="color: #000000; text-decoration: none; font-weight: bold;" target="_blank">David Watson</a> of<a href="http://www.trebleseven.com/" style="color: #000000; text-decoration: none; font-weight: bold;" target="_blank">Trebleseven</a> designed for it.</p><p style="font-family: Helvetica, 'Helvetica Neue', Arial, sans-serif; font-size: 12px; text-align: left;"><span id="more-108859"> </span><img alt="Euro 2012 Posters by David Watson" class="alignnone size-full wp-image-108873" height="745" src="http://3.design-milk.com/images/2012/06/Euro-2012-1a.jpg" style="padding: 0px; max-width: 100%;" title="Euro 2012 Posters by David Watson" width="500" /></p><p style="font-family: Helvetica, 'Helvetica Neue', Arial, sans-serif; font-size: 12px; text-align: left;">Each poster represents a particular country that’s playing, and the colors of their flag are incorporated into one of the various circular designs. I love the typographic twist these posters have and how they don’t have blatant sports references in them.</p><p style="font-family: Helvetica, 'Helvetica Neue', Arial, sans-serif; font-size: 12px; text-align: left;"><img alt="Euro 2012 Posters by David Watson" class="alignnone size-full wp-image-108865" height="745" src="http://0.design-milk.com/images/2012/06/Euro-2012-3.jpg" style="padding: 0px; max-width: 100%;" title="Euro 2012 Posters by David Watson" width="500" /></p><p style="font-family: Helvetica, 'Helvetica Neue', Arial, sans-serif; font-size: 12px; text-align: left;"><img alt="Euro 2012 Posters by David Watson" class="alignnone size-full wp-image-108866" height="745" src="http://0.design-milk.com/images/2012/06/Euro-2012-4.jpg" style="padding: 0px; max-width: 100%;" title="Euro 2012 Posters by David Watson" width="500" /></p><p style="font-family: Helvetica, 'Helvetica Neue', Arial, sans-serif; font-size: 12px; text-align: left;"><img alt="Euro 2012 Posters by David Watson" class="alignnone size-full wp-image-108867" height="745" src="http://0.design-milk.com/images/2012/06/Euro-2012-5.jpg" style="padding: 0px; max-width: 100%;" title="Euro 2012 Posters by David Watson" width="500" /></p><p style="font-family: Helvetica, 'Helvetica Neue', Arial, sans-serif; font-size: 12px; text-align: left;"><img alt="Euro 2012 Posters by David Watson" class="alignnone size-full wp-image-108868" height="745" src="http://0.design-milk.com/images/2012/06/Euro-2012-6.jpg" style="padding: 0px; max-width: 100%;" title="Euro 2012 Posters by David Watson" width="500" /></p><p style="font-family: Helvetica, 'Helvetica Neue', Arial, sans-serif; font-size: 12px; text-align: left;"><img alt="Euro 2012 Posters by David Watson" class="alignnone size-full wp-image-108869" height="745" src="http://0.design-milk.com/images/2012/06/Euro-2012-7.jpg" style="padding: 0px; max-width: 100%;" title="Euro 2012 Posters by David Watson" width="500" /></p><p style="font-family: Helvetica, 'Helvetica Neue', Arial, sans-serif; font-size: 12px; text-align: left;"><img alt="Euro 2012 Posters by David Watson" class="alignnone size-full wp-image-108875" height="745" src="http://1.design-milk.com/images/2012/06/Euro-2012-10.png" style="padding: 0px; max-width: 100%;" title="Euro 2012 Posters by David Watson" width="500" /></p><p style="font-family: Helvetica, 'Helvetica Neue', Arial, sans-serif; font-size: 12px; text-align: left;"><img alt="Euro 2012 Posters by David Watson" class="alignnone size-full wp-image-108870" height="396" src="http://1.design-milk.com/images/2012/06/Euro-2012-8.jpg" style="padding: 0px; max-width: 100%;" title="Euro 2012 Posters by David Watson" width="500" /></p><p style="font-family: Helvetica, 'Helvetica Neue', Arial, sans-serif; font-size: 12px; text-align: left;"><img alt="Euro 2012 Posters by David Watson" class="alignnone size-full wp-image-108871" height="365" src="http://1.design-milk.com/images/2012/06/Euro-2012-9.jpg" style="padding: 0px; max-width: 100%;" title="Euro 2012 Posters by David Watson" width="500" /></p><p><span style="font-family: Helvetica, 'Helvetica Neue', Arial, sans-serif; font-size: 12px; text-align: left;"><br /><br /><br /></span></p>

EURO 2012 POSTERS BY DAVID WATSON

Euro 2012 recently began and, for those of you who don’t know, it’s the European football championship. European football is what we America...

6 hot digital trends transforming the fashion industry

Please shed whatever lowly vestments you're currently using to hide your disgusting body, and slip into one of these pre-shrunk cotton miracles.

Craft Beer Bottle Tumbler

Animal-human hybrid stickers invading Parisian streets

EURO 2012 POSTERS BY DAVID WATSON

Video Category 2